
My name is Anthony Morrison and I’m the Co-Founder and CEO of WebinarFuel.
A few years ago I woke up so frustrated because I simply felt helpless.
Automated webinars were the key to my business success, but the software
options to do my webinars simply didn’t work.
Heck they didn’t even automatically play the webinars.
That’s when I had the idea for WebinarFuel

My name is LaTesha Burroughs and I’m the Co-Founder and Head of Product at WebinarFuel
When Anthony told me he wanted to create a brand new automated webinar platform I
thought “sure no problem”
….but when he said he wanted it to be in-software and have automations that no other platforms have
I knew it was a tough task, but I knew it was worth it.

So together we spent the next two years of our lives solving all the problems we found in automated webinar platforms.
If we never sold WebinarFuel to the public it was ok, because this was going to be a game changer for my personal business.
for my business so naturally I shared what I was building with some of my friends.


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Russell called and said: “man I love what you’re doing with WebinarFuel I would love for the initial launch to be to our ClickFunnels community.”
So we spent the next month working to closely integrate Webinar Fuel with ClickFunnels
…. and then we launched!

We launched WebinarFuel on a live stream with Russell Brunson to over 4,000 people and the feedback was amazing.
People loved the idea of “in software” playback so it felt just like Zoom or Goto Webinar.
We brought on so many users we closed down access.


We had plenty of new users, which meant we had plenty of new problems to solve.
Tickets were flying in every day with bugs, errors and feature request.
So for 8 solid months we didn’t sell WebinarFuel, we just refined it and made it better based on our customers feedback.
After 8 months we had all the bugs fixed and kinks worked out and launched Webinar Fuel to the public.
It now comes with a hybrid model that allows you to do “in-software” or the standard “browser” based playback, everything works seamlessly and well north of a million dollars in sales have been transacted through WebinarFuel in our BETA stage.
Over the next year we laid the groundwork for what would become ChallengeFuel. The only software of its kind that fully automates multi-day events and Challenges. Knowing that smart marketers want to sell to their audience “how they want to buy” it was important to get this done and perfected for our customers.
People were speechless and went absolutely crazy knowing they could now automate more than just a webinar and do it in a way that actually converts.


In 2024 we wanted to take our platforms to the next level and truly challenge ourselves to be able to “out convert” live webinars and challenges.
We spent most of the year adding “Conversion & Optimization Features” to our software that give our customers full control over almost anything and everything you can imagine if it can help increase sales and conversions.
If you’re sending emails in our platform you can now laser target messages based on an enormous amount of filters all with the click of a button.

If you’re popping a CTA you can now pop different ones to people based on ‘tags’ and you can even create a scarcity with “smart CTAs” that know how many people have purchased and vanish when you ‘sell out’.
We added enough conversion and optimization levers you can pull that it’s 100% possible for your automated webinars to out convert your live webinars.

In Q1 we launched our AI notifications assistant that will write all of your followup emails, sms and push notifications for you.
Saving you time and creating more revenue.
We’re set to launch in-app payments, AI chat assistant and our AI presentation builder all this year!
We've also reached some crazy milestones in 2025:

WebinarFuel gives entrepreneurs the tools to build automated webinar machines that drive growth, allowing our clients to scale smarter and faster.